National Academy of Defence Production (NADP), Nagpur, joined hands with MatruSewa Sangh Panchawati Vruddhashram in a heartwarming display of community spirit, where CSR was combined with volunteering, an unique initiative where we hit two birds with one stone.
During interactions with deserted elderly and Helpage officials, we realized that Elderly individuals in old age homes often have expectations of being integrated into society in meaningful ways. Elderly residents often yearn for more than just material support; they seek meaningful interactions and the feeling of being valued members of society. They seek connection, respect, and recognition from the community, desiring to feel valued and included. Addressing this issue requires a collective effort from society to create opportunities for intergenerational engagement, community participation, and regular social interactions. Thus, they do not need just doles, but quality time with the young people so that they can overcome loneliness, depression and anxiety.
NADP event with the lead role of PGDM (BM) students driving the same made the afternoon lively on 26th July 2024. By donating essential items like food grains, a refrigerator, and an overhead water tank, NADP not only improved the living conditions of the senior citizens but also brought a wave of joy and comfort to their daily lives. It was more than just donations, but fostering connection, bonding the old with the new generations, the critical things that is missing in our society in some pockets.
Through a vibrant afternoon of singing, dancing, and storytelling, both students and senior citizens found a unique connection. The cultural performances, including Antakshari and quiz competitions, were met with enthusiastic participation and evident joy. This CSR activity wasn’t just about giving back; it provided valuable lessons for the students. They gained a deeper understanding of social responsibility and the importance of inclusivity.
The seniors eagerly anticipated future visits, expressing a desire for shared meals and more interactions with students in their dining hall. The event is not one off one but set to continue as NADP as per its past tradition would be celebrating some festivals. The elderly were keen to know when they will be invited this year to NADP campus for their trip to the Sports club and auditorium.
Dr J P Dash CGM shared, “Our CSR activities not only aim to advance defence production but also to foster a culture of empathy and community involvement. Together, we continue to bridge generations, creating lasting memories and lifelong impacts”.